Brand Writer and Journalist Portfolio


Over 25 Years’ Experience

Want to check out my tone and style of writing? Here’s a sample of my work over the years.

For the customer experience (CX) tales and multi-faceted enterprise news, profiles and features, check out my time at CIO Australia and CMO Australia.

Here, I reported on the news and issues of the day for the C-suite including Chief Information Officers, Chief Digital Officers, Chief Marketing Officers, Chief Innovation officers – and many more IT and business chiefs. I also hosted and moderated a vast array of events – from executive roundtables, to conference panels, awards nights, breakfast summits, networking dinners and more.

For even more of an extensive look at my Events background – in-depth writing and style of hosting – check out my time at ARN magazine, which delves into the life and times of the Australian ICT channel (vendors, distributors, resellers). ARN is the source for IT industry news, views and analysis across the channel, business and technology.

For my early years at ARN, as a Senior Journalist and Features Editor, check out some of my long-tail feature content, analysis and profiles.  

What our clients have to say…

“From a limited brief and just a phone call, Jennifer absolutely nailed my content. From the information content, to the tone of voice, it was absolutely perfect. Jennifer is a great communicator – and exceptional content creator – and a real pleasure to work with – she ‘gets it’ straight away. I wouldn’t hesitate to recommend her to anyone.”

Kerry Klinner

Director, Red Fish Marketing and Megacity Design

“Your ability, Jennifer O’Brien, to capture what is intended when someone speaks is highly effective and appreciated. I hope that we readers continue to benefit from it somewhere.”

Susan Sly

Director and Senior Adviser, Lueur